The Project
A client communicated to us an interest in learning more about the big-picture state of the prepared food markets in both India and Indonesia, particularly the manufacture and distribution of sauces and condiments.
Specific Area of Interest
The client was greatly interested in getting a clearer look at how sauces and condiments are manufactured, sold, and distributed in both India and Indonesia, including information about existing regulations and challenges in importing and exporting these products.
The company specifically wanted to learn more about the operations and market share of multinational companies in this space, such as Unilever and Nestle.
Our Impact
We were able to locate separate senior-level executives with years of experience working in the food industry in both India and Indonesia, who were able to speak with the client and share their insights into how sauces and condiments are manufactured, distributed, and sold in these two markets.
After these consultations, the client gained a much clearer understanding of existing market models, what it takes to compete in this space, and the challenges of distributing and selling sauces and condiments in these two countries.