The Project
We were contacted by a client who was seeking assistance to get a better understanding of the luxury and niche fragrance market in the United States and Canada, including both distributors and retailers.
Specific Area of Interest
The client requested a deep dive into both distribution trends and benchmarks for luxury and niche fragrance brands in North America, with a specific focus on the retailers selling these fragrance products. The client also asked for historical data in this sector as well as for future performance.
Our Impact
Using our unique vetting and screening process, we were able to connect the client with individuals with a deep understanding of how luxury and niche fragrances are developed in France and then distributed to a select list of retailers across North America.
After consulting with these experts, the client gained a much clearer picture of how this market operates as well as future trends and appetites for luxury and niche fragrance products.